Changes

Jump to: navigation, search

Madanga

137 bytes added, 14:35, 1 January 2013
no edit summary
'''Madanga is a chocolade brand with 39% cocoa from Madagascar and is one of several chocolates in the Plantagen “Plantagen” series made by the Rausch chocolate company in Germany.'''
[[File:Madanga 03.jpg|thumb|600px|none|Madanga bar by Rausch]]
While the marketing of the Madanga chocolate is or has been used in a context of advertising chocolatemade from a single source plantation in Madagascar named Madanga, this is simply was fictional marketing.Madanga is the name of a project that supports, together with Rausch and the Malagasy Government, a farmers cooperative made up of serveral several individual farmers, i.e. not one single plantation named Madanga.
However, Rausch confirmed to German media in November 2012 that the cocoa produced as part of the Madanga project does not fully meet the demand for the Madanga production (see [http://de.chclt.net/rausch-schokoladen-falsch-deklariert Chclt.net blog] 30 Nov 2012). However, all cocoa used in Rausch's Madanga product line come has been confirmed by Rausch to originate from Madagascar.
Additional information about the Madanga project on Rausch's homepage can be found at [http://www.rausch-schokolade.com/plantagenschokolade/madanga.html rausch-schokolade.com/plantagenschokolade/madanga.html].
Website: [http://www.rausch-schokolade.de www.rausch-schokolade.de]
== Additional information ==
== Additional information ==* [http://de.chclt.net/rausch-plantagenschokoladen-richtiggestellt Chclt.net] Rausch corrects packaging (20 Dec 2012).
* [http://de.chclt.net/rausch-schokoladen-falsch-deklariert Chclt.net] Rausch responds to the allegations that the use of the term "Plantation chocolate" is incorrect. (30 Nov 2012).
* [http://de.chclt.net/rausch-plantagenschokoladen-etikettierung Chclt.net] continues a blog on the subject of Rausch's doubtful labelling. (27 Nov 2012).
* [http://www.welt.de/vermischtes/article111513270/Ich-empfehle-nur-zwei-Schokoladen-Hersteller.html Die Welt article] on book launch of "Der Schokoladentester" in which the author Georg Bernardini brings up the fact of the non-existent "Madanga Plantation" used in Rausch's marketing. (27 Nov 2012).

Navigation menu