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Chocolaterie Robert

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'''Chocolaterie Robert is a traditional cocoa producer and chocolate maker using organically grown Trinitario and Criollo cocoa beans organically grown in the [[Sambirano]] region of Madagascar - reputedly the best in the world! . The result is an irresistible and delicious selection range of pralines and chocolate bars made by ancient recipes containing only natural Malagasy ingredients.'''
[[File:Chocolaterie Robert 012.jpg|thumb|600px|none|The Chocolaterie Robert factory and head office at Soanierana, Antananarivo]]
<table cellpadding="0" cellspacing="0" border="0" style="margin-right:10px;"><tr>
<td valign="top">[[File:Chocolaterie Robert 010.jpg|189px|none|thumb|Hand assembling and packaging pralines]]</td>
<td valign="top">[[File:Chocolaterie Robert 011.jpg|189px|none|thumb|Traditional pralines praline rolling machines]]</td><td valign="top">[[File:Chocolaterie Robert 013050.jpg|189px|none|thumb|La Chocolatière boutique at Soanierana, Antananarivo]]</td></tr></table>
Chocolaterie Robert has a history of chocolate production dating back to 1937, when a French couple from Réunion Island, Mr and Mrs Robert, set up Madagascar's first chocolate factory in [[Brickaville]], where pralines and chocolate bars were handmade. At the time of the rule of the last Queen of Madagascar, the area around Brickaville was the location where cacao plantations were first introduced to the countryMadagascar. Following the French colonisation, cocoa production eventually moved to the [[Ambanja ]] region which was a became the preferred location amongst French settlers keen to supply a metropolitan France with agricultural products. In 1958, the factory changed hands to the Berger family and moved to its current location in [[Antananarivo]]. In 1977 the company was sold to the [[Ramanandraibe Group]]. In 1999 the first two La Chocolatière boutiques were launched in Antananarivo. In 2004 two more boutiques opened in [[Antsirabe]] and [[Tamatave]]. In 2008 a La Chocolatière boutique was opened in the departure area of the duty free zone at [[Ivato International Airport]]. In 2011 a small and elegant La Chocolatière boutique opened in the the upmarket shopping and hotel district of Antaninarenina, next to [[Tana Hotel]] and within a short walking distance of [[Hotel Colbert]] and [[Le Louvre Hotel]]. In 2006 Chocolaterie Robert began shipping Mora Mora and Sambirano branded chocolates to Britain, which respectively won the Chocolate Academy's Silver Cup and the Best Buy Ethical Award. However, these two brands are no longer distributed. Since 2009, a range of chocolate bars branded [http://www.ilovao.com VAO VAO] are being exported to the United States through partner distributors.
In 1977, the factory changed hands to the Berger family and was moved to its current location in Antananarivo[[File:Chocolaterie Robert 016. In 1996 the company was jpg|thumb|600px|none|A selection of fine pralines sold to the Ramanandraibe Group and in the same year the first two at one of Chocolaterie Robert's boutiques, La Chocolatière boutiques were launched in , Antananarivo. In 2004 two more boutiques opened in Antsirabe and Tamatave. In 2008, La Chocolatière opened a boutique in the departure area of the duty free zone at [[Ivato International Airport]].
In 2006 Chocolaterie Robert began shipping Mora Mora is a household brand name in Madagascar where its chocolate bars can be found everywhere from small village shops and Sambirano branded chocolates department stores to Britain, which respectively won the Chocolate Academy's Silver Cup upmarket confectionery stores and the Best Buy Ethical Awardgift shops in cosmopolitan areas. HoweverIn rural areas, these two brands are no longer distributed. Since 2009, a range usually one or more of Robert's chocolate bars branded [http://www.ilovao.com| VAO VAO] and [http://www.madecasse.com| Madécasse] are being exported to the United States through partner distributorsbar varieties can be found.
[[FileImage:Chocolaterie Robert 016Chocolaterie_Robert_032.jpg|thumb|600px|none|A selection of fine pralines sold at one of thumb|Chocolaterie Robert's boutiquesdark chocolate launched in 2010: The blue packaged bar with 61% cocoa, La Chocolatière, Antananarivokaffir lime and Fleur de Sel (top layer of hand harvested sea salt) and the red packaged bar with 68% cocoa and fragmented nibs (splinters of cocoa).]]
Chocolaterie Robert is a household name The Malagasy cocoa, also known as “green gold” of [[Sambirano]], has in Madagascar, where recent years gained reputation for its superior quality amongst chocolate bars can be found everywhere from experts worldwide. However, Malagasy cocoa production remains relatively small village shops and department stores -scale in comparison to dedicated confectionery boutiques and elegant gift shops in cosmopolitan areas. In rural areas, usually one or more of the four chocolate bar varieties can be foundother major cocoa exporting nations.
[[Image:Chocolaterie_Robert_009.jpg|600px|none|thumb|The Chocolaterie Robert brands 's classic range of bars includeBlanc Superérieur (34% cocoa butter), Noir Spécial (73% cocoa), Supérieur au Lait (34% cocoa) and Noir Supérieur (47% cocoa).]]
Chocolaterie Robert is a major contributor to the local economy, providing employment for about 120 independent farmers and up to 200 factory workers. The Malagasy cocoacompany operates both as a cacao bean processor and chocolate manufacturer, also known as "green gold" using 500 tons of [[Sambirano]]the total 4, has in recent years gained a reputation for quality amongst experts. However000 to 5, Malagasy 000 tons annual cocoa production is relatively small-scale in comparison to other major cocoa exporting nationsMadagascar.
Chocolaterie Robert is a major contributor to To ensure premium quality cocoa, the Ramanandraibe Group has set up 23 support centres throughout the local economy, [[Sambirano|Sambirano Valley]] providing employment for about 120 independent technical assistance to farmers and up to 200 factory workers. The company operates both as a cocoa bean processor Fermentation tubs and chocolate manufacturer, using 500 tons of drying areas for cacao beans are subsidised by the total 4,000 to 5,000 tons annual cocoa production group. Madagascar cacao farming typically resides in Madagascarthe hands of small family businesses of farmers who live by their land and tradition while passing their skills onto future generations.
To ensure premium quality and pure cocoa, the Ramanandraibe Group has set up 23 support centres throughout the <table cellpadding="0" cellpadding="0" style="border:1px solid #cccccc; float:right; margin-left:10px; width:328px;"><tr><td style="padding:3px 3px 3px 3px;">[[SambiranoFile:Chocolaterie_Robert_320x240_low.flv|Sambirano Valley320x240px]] </td></tr><tr><td style="padding:0px 0px 0px 3px;"><small>A 13-minute video documenting Chocolaterie Robert's bean-to provide technical assistance to farmers. Fermentation tubs and drying areas for cocoa beans are subsidised by -bar chocolate production, as displayed at the group. Cocoa farming is typically La Chocolatière boutique in the hands of departure lounge at Antananarivo airport. In French language.</small family businesses run by farmers who live by their land and tradition to pass their skills onto future generations.></td></tr></table>
''The Chocolaterie Robert company is organised into four units:''
* Cocoa bean processing and chocolate paste making
* Chocolate bar making
* Chocolate confectionary confectionery (chocolate sweets and figurines)* Sweet confectionary (sugar sweets Pastry and bakery In recent years, Chocolaterie Robert has combined its time-proven knowledge of chocolate production with the expertise of renowned French Chocolatier André Rosset who has advised the company in the latest trends and technologies in the fine art of chocolate making. All of Chocolaterie Robert's products are classified as pure and single origin entirely made in Madagascar. Dark chocolate bars)made by Chocolaterie Robert is rich in flavonoids that occur naturally in Croille cacao beans. Unlike other dark chocolates derived from cacao grown elsewhere, the Madagascar variety is low in bitterness and naturally sweet. Furthermore, the company is dedicated to fair trading and supports several small cacao farmers through micro-financing programmes. Today, Chocolaterie Robert's factory unit is a semi-industrial operation whose management, in an age of automated systems, still prefers to work with local people rather than machines.<br clear="all"><br> == La Chocolatière boutiques and factory location ==<!--[[Image:Chocolaterie_Robert_logo.png|thumb|150px|Chocolaterie Robert company logo]]-->
In recent years, Chocolaterie Robert has combined its timeHand-proven knowledge about chocolate making with the expertise picked assortments of renowned French Chocolatier André Rosset who has advised the company in the latest trends pralines and technologies in the fine art of other chocolate making. All of Chocolaterie Robert's creations are classified as pure and single origin, meaning they are entirely made in Madagascarsold by weight at [[La Chocolatière]] boutiques. Dark chocolate made by Chocolaterie Robert is especially healthy due to the richness of flavonoids that occur naturally Pre-packaged pralines can also be found in Croille cocoa beans. Unlike some other dark chocolates derived from cocoa grown elsewhere, the Malagasy variety is low in bitterness and naturally sweet. Furthermore, the company is dedicated to fair trading and supports several small cocoa farmers through micro-financing programmes. The Chocolaterie Robert factory is a semiwell-industrial operation whose managementstocked boutiques, such as [[Lisy Art Gallery]] in an age of automated systems, still prefers to work with local people rather than machinesAntananarivo.<br>
== La Chocolatière shops and factory location ==[[ImageFile:Chocolaterie_Robert_logoChocolaterie_Robert_060.pngjpg|thumb|150px328px|Chocolaterie Robert company logo]]Hand picked assortments of pralines and other chocolate creations are sold by weight at La Chocolatière boutiques. Pre-packaged pralines can also be found boutique in Antaninarenina in some well-stocked boutiques, such as the centre of [[Lisy Art GalleryAntananarivo]]]] in Antananarivo. <br>
'''Antananarivo:'''<br>
 ''La Chocolatière''<br>Lot IVG 204, Santa Antanimena, Antananarivo<br>
Tel: +261 (0)20 22 296 42 / +261 (0)34 07 201 74<br>
Open Monday to Saturday from 10am to 7pm and Sunday from 10am to 2pm.<br>
''La Chocolatière''<br>Lalana Rabehevitra (next to [[Tana Hotel]])<br>Antaninarenina<br>Antananarivo<br>Tel: +261 (0)32 11 205 83<br>Open Monday to Friday from 10am to 7pm and Sunday from 9am to noon.<br> ''Chocolaterie Robert '' (factory, head office and La Chocolatière boutique)<br>
472 boulevard Ratsimandrava, Soanierana<br>
Antananarivo 101, Madagascar<br>
Tel: +261 (0)20 22 205 65<br>
Open Monday to Friday from 8am to 5.30pm and Saturday from 8am to 12pm and from 2pm to 5.30pm.<br>
''La Chocolatière, '' - Duty Free loungeZone<br>
[[Ivato International Airport]]<br>
Tel: +261 (0)20 24 115 31<br>
Open prior to departure of all international flightsflight departures.<br>
'''Tamatave:'''<br>
''La Chocolatière Tamatave''<br>
Boulevard Joffre, Tamatave<br>
Tel: +261 (0)34 07 205 68<br>
Open Monday to Friday from 8.30am to 12.15am 15pm and 2.30pm to 6.30pm. Saturday from 8.45am to 12pm and 2.45pm to 5.30pm.<br>
'''Antsirabe:'''<br>
''La Chocolatière Antsirabe''<br>[[Arotel]], Avenue de l'IndèpendanceRue Jean Ralaimongo, Antsirabe<br>
Tel: +261 (0)34 01 259 51<br>
Open Monday to Saturday 9:30am to 5.30pm and Sunday from 9am to 12pm.<br> '''Nosy Be:'''<br> ''La Chocolatière''<br>Rue de Passot<br>Hell-Ville (Andoany)<br>[[Nosy Be]]<br>Tel: +261 (0)34 74 588 08<br>''currently closed'' '''Antsiranana:'''<br> ''La Chocolatière''<br>Immeuble Libertalia<br>Rue Foch<br>Antsiranana<br>[[Diego Suarez]]<br>Tel: +261 (0)320 331173<br>''currently closed'' == La Chocolatière boutiques map == <div style="max-width:600px;">{{#display_map:-18.933261, 47.521267~[[File:Chocolaterie_Robert_050.jpg|100px|left]]'''[[La_Chocolatière#La_Chocolati.C3.A8re.2C_Factory_outlet.2C_Antananarivo|La Chocolatière - factory & head office]]'''<br>472 boulevard Ratsimandrava, Soanierana, [[Antananarivo]]<br>Tel: +261 20 22 205 65~~; -18.899186, 47.521067~[[File:Chocolaterie_Robert_062.jpg|100px|left]]'''[[La_Chocolatière#La_Chocolati.C3.A8re.2C_Santa_building.2C_Antananarivo|La Chocolatière - Santa Antanimena]]'''<br>Lot IVG 204, Santa Antanimena building, [[Antananarivo]]<br>Tel. +261 20 22 296 42 / +261 34 07 201 74~~; -18.910394, 47.524228~[[File:Chocolaterie_Robert_048.jpg|100px|left]]'''[[La_Chocolatière#La_Chocolati.C3.A8re.2C_Isoraka.2C_Antananarivo|La Chocolatière - Antaninarenina]]'''<br>Lalana Rabehevitra (next to [[Tana Hotel]]), [[Antananarivo]]<br>Tel: +261 32 11 205 83~~; -18.155747, 49.415717~[[File:Chocolaterie_Robert_logo.png|100px|left]]'''[[La_Chocolatière#La_Chocolati.C3.A8re.2C_Tamatave|La Chocolatière - Tamatave]]'''Boulevard Joffre, [[Tamatave]]<br>Tel: +261 34 07 205 68~~; -19.866064, 47.036231~[[File:Chocolaterie_Robert_064.jpg|100px|left]]'''[[La_Chocolatière#La_Chocolati.C3.A8re.2C_Antsirabe|La Chocolatière - Antsirabe]]'''[[Arotel]], Avenue de l'Indépendance, [[Antsirabe]]<br>Tel: +261 34 01 259 51~~; -12.278444, 49.291619~[[File:Chocolaterie_Robert_076.jpg|100px|left]]'''[[La_Chocolatière#La_Chocolati.C3.A8re.2C_Diego_Suarez|La Chocolatière - Antsiranana]]'''Rue Foch (near Libertalia building), [[Diego Suarez]]<br>Tel: +261 320 331173~~; -18.799322, 47.475346~[[File:Chocolaterie_Robert_066.jpg|100px|left]]'''[[La_Chocolatière#La_Chocolati.C3.A8re.2C_Ivato_International_Airport.2C_Antananarivo|La Chocolatière - Duty Free Zone]]'''[[Ivato International Airport]]<br>Tel: +261 20 24 115 31~~; -13.406447, 48.276253~[[File:Chocolaterie_Robert_067.jpg|100px|left]]'''[[La_Chocolatière#La_Chocolati.C3.A8re.2C_Nosy_Be|La Chocolatière - Nosy Be]]'''Rue de Passot, Andoany (Hell-Ville), [[Nosy Be]]<br>Tel: +261 34 74 588 08~~;|centre=-19.080507453767375,47.720602906249994|type=satellite|service=google|width=auto|height=750|zoom=6|controls=pan, zoom, type, scale|copycoords=yes|icon=https://www.madacamp.com/images/madagascar/Green_marker.png}}</div>
== Additional information ==
* [http://www.chocorobmadagascar-tribune.mgcom/indexLa-Chocolaterie-Robert-1ere,22237.php?lang=en html Prix de la Francophonie économique] - La Chocolaterie Robert: 1ère entreprise malgache récompensée (2016)* [[La Chocolatière]] boutiques in Madagascar* [[Robert Makassar brochure]] 2012* [http://www.chocolaterierobert.com Chocolaterie Robert's homepage]
* [http://lifeandhealth.guardian.co.uk/food/story/0,,1614498,00.html Full of Beans] The Observer article, August 2005
 
* View all [[Chocolaterie Robert photos]]
 
[[fr:Chocolaterie Robert]]
[[mg:Chocolaterie Robert]]